Press Release – (January 16, 2018, New York, NY) KiraGrace is partnering with the Yoga Medicine Seva Foundation to launch their Spring ’18 Seva Legging. The California-based yoga apparel brand has joined forces with the yoga non-profit to help fight human trafficking and sexual exploitation in India.
Founded by Tiffany Cruikshank, Yoga Medicine is a community of teachers trained in anatomy, physiology & traditional yoga practices to work in healthcare settings as an adjunct to traditional medical care. Yoga Medicine launched the Seva Foundation with their first trip to India in 2015 with the mission of fighting human trafficking and sexual exploitation by empowering impoverished communities through education and entrepreneurship.
To show their full support KiraGrace will be donating 100% of net profits of the Seva Legging to the Seva Foundation. This initiative will help open a shelter outside New Delhi, India in 2019 for 100+ women and children human trafficking survivors. In addition to providing shelter, the funds will go towards healthcare, education, and basic needs for the survivors.
KiraGrace‘s iconic Grace High Waist Yoga Legging features 4-way stretch, moisture wicking properties, and a premium lightweight fabric. The Black Onyx print was hand selected by Cruikshank to represent protection, support, and strength.
The KiraGrace Seva Legging currently retails for $98 exclusively on www.kiragrace.com.
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