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Devin D. Thorpe

Devin Thorpe

IN OUR BACKYARD Releases New Video To Raise Awareness Of Anti-Human Trafficking Efforts Ahead Of Super Bowl LIII

More Than 200,000 ‘Freedom Stickers’ Have Been Distributed Nationwide to Raise Awareness About Trafficking Victims

Press Release – Atlanta, Georgia – IN OUR BACKYARD (IOB), a non-profit dedicated to combatting human trafficking in the United States, has released a new short film promoting its Freedom Sticker campaign ahead of Super Bowl LIII. The three-minute film is available online and documents the success behind the Freedom Sticker campaign, which was first launched in 2011 and has been deployed at every Super Bowl since Super Bowl XLIX in Phoenix.

Freedom Stickers were created in collaboration with trafficking survivors, who directly contributed to their design and objective. Since their creation, more than 200,000 have been placed nationwide and have successfully led to multiple victim recoveries. Freedom Stickers are placed in public restroom stalls in high-traffic areas such as convenience stores, restaurants, hospitals, schools, bars, and government buildings. Public restrooms are the safest place for a victim to call or text for help.

Incidents of sex trafficking frequently increase at major sports and entertainment events, which is why IOB is stepping up its efforts to advance anti-trafficking initiatives ahead of Super Bowl LIII. Since last week, the advocacy group has delivered training seminars throughout the Atlanta area. And on Saturday, hundreds of volunteers showed up at an event at Mt. Paran Church to learn more about these initiatives and distribute awareness materials—including Freedom Stickers—to convenience stores.

IOB’s Founder, Nita Belles, has also been on the ground spearheading the events. Since founding IOB in 2009, Belles has become widely recognized as a leading voice in the fight against human trafficking. A frequent speaker to law enforcement, medical, civic and community groups, she has also been an adviser on anti-trafficking legislation to legislators in several states and authored the bestselling book “In Our Backyard: Human Trafficking in America and What We Can Do to Stop It.” She is available for comment or interview.

As Human Trafficking Awareness Month draws to a close, IOB is encouraging local Atlanta residents and businesses to place Freedom Stickers in public restroom stalls. Anyone can request Freedom Stickers and distribute them in his or her own neighborhood via IOB’s website.

IN OUR BACKYARD (IOB) is a national leader with more than a decade of dedication to the fight against sex and labor trafficking. IOB links arms in the fight against human trafficking by empowering communities to prevent this atrocity and creating access to freedom for victims of human trafficking (HT). Exposed to the devastating realities of HT, IOB Founder Nita Belles was driven to take action to stop the exploitation of children, women, and men. Her book, In Our Backyard, has been acclaimed as the primer on human trafficking in America. IOB is known for placing Freedom Stickers in all 50 states and working to eradicate sex trafficking surrounding the Super Bowl for 10 consecutive years.


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