Hello™ Seriously Friendly™ Oral Care Greets Freely On National Toothbrush Day

JUNE 25, 2013 – Montclair, NJ – In celebration of National Toothbrush Day tomorrowHello Products LLC, makers of hello™, the first-ever seriously friendly™ oral care line, is giving away more than 10,000 brand spankin’ new toothbrushes.

Starting on Wednesday, June 26 at 9 a.m. EDT, the first 5,000 people who like and register on hello’s Facebook page will receive a seriously friendlyhello toothbrush with a handle made of 50% recycled materials.  To expand the celebration to children and families in need, hello has made a donation of 5,000 toothbrushes to Smiles Across America®, a division of Oral Health America, which distributes more than 500,000 units of donated dental product annually to underserved children. Additionally, on National Toothbrush Day members of the hello management team will also be greeting new friends around New York City, saying hello, and handing out a few thousand more hello toothbrushes to people they encounter.

“It’s National Toothbrush Day, and we want to let everyone know it’s important to change your toothbrush every 90 days.  We’re excited to put our ‘greet freely’ mantra into practice as we give the gift of happy pearlies through the brightly-bristled toothbrushes that are part of our new oral care brand,” said Craig Dubitsky, Founder and CEO of hello.  “We’re really looking forward to meeting new people, either via Facebook or in person, and giving toothbrushes to folks in need; it’s the friendly thing to do.” 

hello launched in March 2013 with a lineup of toothpastes, mouthwashes, breath sprays and toothbrushes. All hello products promise a friendly mouth: healthy, white teeth, fresh breath, and a clean, moisturized mouth – with no alcohol, dyes or pain.  The toothbrushes being given away all feature 50% recycled materials, a simple clean design and soft bristles perfect for maintaining great oral hygiene.

All products in the hello product line are available in four delicious flavors, including Supermint, Pink Grapefruit Mint, Mojito Mint and Sweet Cinnamint. hello’s products are worthy of display, and feature innovative, gorgeous packaging solutions designed by BMW DesignworksUSA, the global design consultancy of the BMW Group.  hello is available in Walgreens and Duane Reade stores, select Target stores, and online at Drugstore.com, Walgreens.com, Soap.com and Vine.com, with more retailers to follow later this year.

Learn more about Hello Products, experience the hello brand, and actually Skype with the team at www.hello-products.com, or visitfacebook.com/HelloProducts and pinterest.com/HelloProducts.

About Hello Products LLC

Hello Products LLC, is the first-ever seriously friendly™ oral care brand for consumers. The team believed it was time personal care became, well, personal again. And beautiful. So, they created naturally friendly delicious, pain-free and gorgeous products that include toothpaste, mouthwash, breath sprays and toothbrushes. The products contain no alcohol, artificial sweeteners or dyes, and use naturally derived ingredients wherever possible.  For more information – or to pop by, say hello, and make new friends – please visitwww.hello-products.com.

About Oral Health America

OHA’s mission is to change lives by connecting communities with resources to increase access to oral health care, education and advocacy for all Americans, especially those most vulnerable. For more information about Oral Health America, please visit www.oralhealthamerica.org.

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