Newbury Park, Calif. (August 26, 2015) — A new website designed to connect volunteers and donors with local nonprofits has just gone live. www.YouMakeTheDifference.org enables community members to easily find the nonprofit that matches their interests and passions.
You Make The Difference is the brainchild of Randy Strong, a marketing consultant specializing in nonprofit organizations. Strong has owned two marketing agencies since 1982 and is currently a partner with Associate Marketers in Newbury Park. “I’ve volunteered on a number of nonprofit boards for more than 30 years. I’ve seen nonprofits struggle to reach those who could help them succeed,” he says. “You Make The Difference is one way to connect, as it specifically targets those who are most likely to give back to their communities.”
Strong hopes to eventually create a 501(c)(3) You Make The Difference foundation that will distribute grant money to non-profit organizations based on criteria developed by an advisory board. Future plans also include the hosting of community events to spotlight member nonprofits. A quarterly magazine is already in the works to enhance the marketing efforts of member nonprofits by targeting charitable donors and corporate executives.
Nonprofits that are a part of You Make The Difference pay a small monthly fee to be profiled on the website, listed in the magazine and to participate in other outreach activities. More than 100 nonprofits are already on the website from throughout southern California (primarily Ventura and Los Angeles counties). The nonprofit causes run the gamut from helping children and seniors, alleviating homelessness, hunger and illiteracy to animal rescue, saving the environment and supporting the arts.
“Nonprofit organizations impact all of us. They find solutions to problems that can’t be solved through conventional or for-profit methods. Thankfully, because of nonprofits, there are many opportunities for all of us to make this world a better place. It can, however, be overwhelming to decide the best places to donate our time and resources,” says Strong. “You Make The Difference is a good starting point.”
To find out more about You Make The Difference, go to www.YouMakeTheDifference.org, on Facebook, https://www.facebook.com/YouMakeTheDifferenceOrganization
