Introduced in May 2016, the campaign benefitted 10 charities in 9 different markets
Press Release – LEAWOOD, Kan. (Feb. 9, 2017) – In May of last year, Houlihan’s Restaurants launched its Cookies for a Cause campaign in nine markets throughout the nation in an effort to raise funding for 10 local charities. The campaign encouraged guests to indulge in Houlihan’s signature, homemade chocolate chip cookies for 50 cents each. All cookie sales were donated to various local charities chosen by each market’s team members based on what they wanted to support locally. Prior to the Cookies for a Cause campaign, Houlihan’s treated lunchtime diners to a complimentary chocolate chip cookie.
During the final eight months of 2016, 30 restaurants in nine markets sold 34,319 lunchtime cookies, equaling a total donation of $17,159.50 nationwide. The Cookies for a Cause campaign continues in 2017 in the same nine markets. Houlihan’s plans to launch the campaign in additional markets.
The Cookies for a Cause campaign initially launched as a three-month test campaign in Chicago, and due to its overwhelming success, quickly expanded to Houlihan’s locations across the country.
Cookies for a Cause benefitted the following charities in 2016:
Established in 1972, Houlihan’s has 72 locations, primarily throughout the Midwest and the eastern United States. An American restaurant and bar that “feeds your lifestyle,” Houlihan’s menu features center-cut steaks, fresh seafood entrées, baked-to-order flatbreads and artisan salads and sandwiches along with an interesting, everyday wine and cocktail selection. Houlihan’s offers dishes in both small and large portions and is dedicated to developing menu options that address ever-evolving consumer lifestyles — be it meatless, gluten-sensitive, organic, or smaller portioned items. The restaurants feature design-forward finishes and architectural elements and a custom, curated playlist that changes monthly; many locations feature display kitchens, original artwork, and patios designed for social lounging. Houlihan’s is privately owned by Houlihan’s Restaurants, Inc. which developed and owns several restaurant concepts including Bristol Seafood Grill, Devon Seafood + Steaks and J. Gilbert’s Wood-Fired Steaks & Seafood. The company is headquartered in the Kansas City metro area. For more information on franchise opportunities, please visit www.houlihans.com/franchise.