Lights Camera Cure Announces New Partnership with Children’s Hospital Los Angeles for the 2014 Hollywood Dance Marathon

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Los Angeles, CA – December 3, 2013Lights Camera Cure – The Hollywood Dance Marathon will hold its 3rd annual charity benefit on March 23, 2014 at the Avalon Hollywood. The exciting event is the only citywide dance marathon in Los Angeles, raising money and awareness for pediatric cancer research and support. In its first two years, the event has donated over $100,000 to benefit the Four Diamonds Fund at Penn State Hershey Children’s Hospital. The Hollywood Dance Marathon is co-produced by Lights Camera Cure (LCC), a Los Angeles based non-profit corporation, and the Penn State Alumni Los Angeles Chapter (PSULA).

       Watch the promo video for Lights Camera Cure 2014 here:

Lights Camera Cure is excited to announce a new partner for 2014, Children’s Hospital Los Angeles, a member of Children’s Miracle Network Hospitals. Proceeds from the event will fund pediatric cancer research and support programs at both Children’s Hospital Los Angeles and the Four Diamonds Fund, making this the first bicoastal dance marathon fundraiser. “We are honored to support two great organizations in the fight against pediatric cancer. With the addition of Children’s Hospital Los Angeles, we expect to greatly increase our local outreach and community support to reach our goals of doubling the number of dancers and proceeds donated,” says Gary Werkheiser, Executive Director of LCC.

Dancer registration is now open for anyone in the community who wants to participate in this exciting fundraiser. People can sign up to dance, individually or in a team, and raise funds from family and friends through their own dancer webpage. For full information about becoming a dancer and raising money for Lights Camera Cure, visit http://www.LightsCameraCure.com.

The Hollywood Dance Marathon is a high-energy, 6-hour dance party held at the historic Avalon Theater done in true Hollywood style. The event features celebrities and VIP’s on the Red Carpet, live entertainment (bands, musical performers, DJ’s and dance groups), and a silent auction of one-of-a-kind items. Last year’s auction included diamond jewelry, LA Dodgers tickets, Ellen Show tickets, autographed items by TV casts, and more. The community can also support the event and enjoy the entertainment by purchasing general admission or VIP tickets, which will be available for sale in January.

Over 650 people attended the 2nd Hollywood Dance Marathon last January, hosted by TV and film stars Devon Werkheiser (Ned’s Declassified School Survival Guide) and Gia Mantegna (The Frozen Ground). The event also featured musical performances by Drake Bell, VanJess, Kait Weston, Bex, The Cannoneers, Reign Morton and Devon Werkheiser. Additional celebrity attendees have included Brandon Routh, Joe Mantegna, Laura Prepon, Scott Michael Foster, Rosie Grier, Adam Sevani, Drew Seeley, and Spencer Locke.

Lights Camera Cure was founded by a group of alumni from Penn State University living in Los Angeles. The group was inspired by THON, the Penn State Student Dance Marathon held at the school’s campus each February. THON is the largest student-run philanthropy in the world that has raised over $100 million for the Four Diamonds Fund in its 40-year history, including $12.3 million last year. In addition to Penn State alumni, the 2014 planning committee for the Hollywood Dance Marathon includes dance marathon alumni from the University of Southern California (USC), Florida, Purdue, Rutgers and Delaware.

For more information about the event on March 23, 2014 and to sign up as a dancer, visit:

www.LightsCameraCure.com
www.facebook.com/LightsCameraCure
www.twitter.com/LCCHollywood

If you are interested in being a sponsor of the Hollywood Dance Marathon, visit http://www.lightscameracure.com/sponsor/ or email to sponsorship@LightsCameraCure.com

Contact: Deborah Mellman
818-990-8066
Deb@mindfulmediagroup.com

About Lights Camera Cure Corp.

Lights Camera Cure (LCC) is a California non-profit corporation founded in 2013 by several individuals affiliated with the Penn State Alumni Los Angeles Chapter (“PSULA”). The mission of Lights Camera Cure is to provide support for individuals in need through community based fundraising and service, including but not limited to children’s healthcare organizations and related causes. To achieve its mission, LCC producers and sponsors various charitable activities, including the Hollywood Dance Marathon. The Corporation’s Tax ID # is 46-3005523. IRS Section 501(c)(3) status pending.

About Children’s Hospital Los Angeles

Ranked fifth in the nation by U.S. News & World Report, Children’s Hospital Los Angeles is a non-profit pediatric institution that treats more than 97,000 children annually, with world-class medical staff working in multispecialty teams to provide family-centered care. The hospital is also home to The Saban Research Institute, one of few freestanding research centers in the U.S. where the power of scientific inquiry and clinical care are combined and devoted exclusively to children. As a nonprofit institution, Children’s Hospital Los Angeles depends on generous donations and community support to help heal children in an environment that lets them thrive. For more information, go to www.chla.org.

About The Four Diamonds Fund

The Four Diamonds Fund was founded by Charles and Irma Millard in 1972 to honor their son Christopher, who died from cancer at age 14. The mission of the Four Diamonds Fund is to conquer childhood cancer by assisting children treated at Penn State Hershey Children’s Hospital and their families through superior care, comprehensive support, and innovative research. In 1999, the Fund established the Four Diamonds Pediatric Cancer Research Institute with a $5 million endowment. Today, approximately 85% of the Fund’s revenues go toward research to end childhood cancers. In addition, the fund offsets the cost of treatment not covered by insurance and supports the medical team that cares for the children. For more information, go to www.fourdiamonds.org.

About Children’s Miracle Network Hospitals

Children’s Miracle Network Hospitals® raises funds and awareness for 170 member hospitals that provide 32 million treatments each year to kids across the U.S. and Canada. Donations stay local to fund critical treatments and healthcare services, pediatric medical equipment and charitable care. Since 1983, Children¹s Miracle Network Hospitals has raised more than $4.7 billion, most of it $1 at a time through the charity’s Miracle Balloon icon. Its various fundraising partners and programs support the nonprofit’s mission to save and improve the lives of as many children as possible. Find out why children’s hospitals need community support, and learn about your member hospital, at www.CMNHospitals.org.

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