Press Release – Washington, D.C: DKT International is proud to announce that Omolara “Lara” Aluko of DKT’s Nigeria program is a recipient of the 2017 “120 Under 40” award, created by the Bill and Melinda Gates Institute for Population and Reproductive Health. The “120 Under 40” award recognizes the accomplishments of the next generation of leaders in family planning.
“Omolara’s work has been instrumental in the nationwide development and implementation of radio and television programs that discuss family planning and contraception in a refreshing, interesting and interactive manner,” says Dimos Sakellaridis, Country Director of DKT Nigeria. “We are excited that our social marketing efforts have made great strides in educating young women and couples about contraceptives- giving Nigerians the power to shape their lives and futures.”
Aluko will be one of 120 outstanding leaders given this award by the year 2020, in recognition of the Family Planning 2020 (FP2020) partnership. DKT International continues to work towards its commitment to FP2020, with a goal of providing an incremental 10 million couple years of protection (CYPs) above and beyond what it would otherwise have provided by the end of 2020.
DKT Nigeria’s Honey & Banana brand, offering information and contraceptive options, has amassed over 7,000 followers on Twitter and 65,000 on Facebook in less than a year. This success on social media is the result of fun advertising, user engagement, and the integration of radio shows and TV specials. Honey & Banana campaigns have spurred some of DKT’s most recent successes in Nigeria, including the introduction of Sayana Press and the TV premiere of “Contraceptive Chat with DKT Nurses.” After just a few weeks on air, the television and radio shows generated 2,000 calls from listeners and viewers with questions of contraceptive methods and myths.
In 2016, DKT Nigeria sold over 47 million condoms, 600,000 emergency contraceptive pills, over 430,000 oral contraceptives, 33,000 implants, 51,500 IUDs and over 4 million misoprostol tablets. DKT began to offer Sayana Press injectable contraceptives in 2015, and has sold over 750,000 units. Overall in 2016, DKT Nigeria provided over two million couple years of protection (CYP) and averted 195,964 unintended pregnancies, 4,420 maternal deaths, 5,390 child deaths and 686,433 unsafe abortions.
“We are extremely proud of the work and contributions of Lara Aluko and the continued success of DKT Nigeria in reaching new users with modern contraceptives,” adds Chris Purdy, President and CEO of DKT International.
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