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MySocialGoodNews is dedicated to sharing news about
social entrepreneurship, impact investing, philanthropy
and corporate social responsibility.

Crowdfunding for Social Good

Devin D. Thorpe

Devin Thorpe

CSR

This category includes articles about Corporate Social Responsibility (CSR), typically including donations to or other support for nonprofit organizations.

N/Core Announces Eight Tech-Nonprofit Startups For Incubation

– selected from a pool of 713 applicants, incubation starts from 28th May –

Press Release – May 29, 2018, Bangalore: N/Core, an incubator exclusively for nonprofit startups, today announced its N/Core tech cohort with 8 early stage nonprofits selected for a 6-month incubation program. N/Core tech is a technology focused track in partnership with Cisco. The organizations were picked from a pool of 713 applications at a selection rate of ~1%. The applicants include graduates from institutions such as IITs, IIMs, Northwestern University, UC Berkeley, Johns Hopkins University, Harvard Business School, London School of Economics, and universities like Harvard, Stanford, Pennsylvania, Cornell, Duke, California, Melbourne, Paris and more.

The applicants work in diverse sectors such as agriculture, disaster management, education, employability, energy, financial inclusion, gender equality, healthcare, human rights, nonprofit ecosystem, sanitation, water and others. The geographies where the applicants work ranges from remotest of villages like Dankuni in West Bengal, Sadri in Rajasthan to cities like Delhi, Hyderabad and Bangalore.

One of the selected nonprofits, Intelehealth founded by Neha Goel, has developed an open source telemedicine platform that empowers health workers to facilitate tele-consultations with remote doctors and works predominantly in rural parts of India. Change with One Foundation founded by Kiran Verma is solving the blood shortage problem by connecting nearest available suitable blood donors with blood seekers in just few seconds. Another nonprofit is Lakeer that works with state governments & municipalities to identify data-driven solutions to local challenges in areas like air quality, emergency response, healthcare, sanitation and more.

“N/Core tech has selected some of the best tech-entrepreneurs in nonprofit space to incubate, and we are excited to discover such talent and support their aspirations. Through this partnership with N/Core, we seek to inspire and empower a generation of global problem solvers who can combine tech know-how, ingenuity, and social consciousness to solve some of the most pressing social challenges,” said VC Gopalratnam, Senior Vice-President for IT and Executive Sponsor – Cisco India CSR.

Each selected nonprofit will be receiving an innovation grant of INR 10 lakhs. In addition to the innovation grant, the nonprofits will have access to a set of mentors and technology experts from Cisco along with renowned N/Core Partners namely, Sanjay Purohit, ex-Chairman of Infosys Consulting; Maneesh Dhir, COO of Meta Co and current Partner of Social Venture Partners; K R Lakshminarayana (LAN), Chief Endowment Officer of Azim Premji Foundation, and Ujwal Thakar, ex CEO of Pratham and GiveIndia. Each N/Core Partner will invest their time and expertise to provide in-depth support to the startups throughout the six months of incubation, and beyond.

Talking about the diversity of applicants and the overall applications, N/Core CEO Sudha Srinivasan said, “I am delighted to see these young women and men from varied areas of work creating, or applying technology to improve quality of life for the bottom of the pyramid. Cisco has been a deeply invested partner in our efforts to seed technology based solutions in the development sector. As N/Core plans to focus on highly underserved thematic areas of poverty alleviation, we are looking for progressive, visionary partners like Cisco to work with us and bring the required support for early-stage nonprofits in the sector.”

The incubation kickstarts from 28th May in Bangalore. Launched in Apr 2018 in exclusive partnership with Cisco, N/Core tech is a track focused on incubating early-stage nonprofits that leverage digital technology to positively impact society and solve some of the world’s most pressing social and economic problems. The track will support up to 20 organizations during the first year. N/Core is currently accepting applications for the open cohort.


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NFL Partners With The Bob Woodruff Foundation To Support Military And Veteran Nonprofits

NFL Funding Creates Grant Referral Pipeline for Nonprofit Organizations and Funds Healthy Lifestyles Programs for Veterans and Military Families

Press Release – Expanding Salute to Service, the NFL will partner with the Bob Woodruff Foundation (BWF) to create a grant referral pipeline for veteran nonprofit organizations and to support healthy lifestyles programs for veterans and their families. The NFL and BWF made the announcement today on NFL Network’s “Good Morning Football.”

The donation funded by the NFL Foundation will broaden the league’s efforts to support veterans, service members, their families and their caregivers. The partnership is designed to optimize the NFL’s impact on the military community by leveraging BWF’s expertise as a grant maker to the most innovative programs across the country and deep knowledge of the urgent and emerging needs of service members and their families.

For decades, the NFL has honored and supported veterans, service members and their families through Salute to Service, a year-round effort that works to honor, empower and connect those who serve through the unifying lens of football and strategic partnerships with impact-driven organizations.

“The NFL is proud to partner with the Bob Woodruff Foundation and continue our efforts to impact the military community positively,” said NFL Senior Vice President of Social Responsibility ANNA ISAACSON. “As a respected thought leader, the Bob Woodruff Foundation provides us with the most effective expertise to address the needs of our service members. The NFL is committed to evolving its work in the military landscape and funding programs that will make a tangible, long-lasting impact on our nation’s heroes.”

The Bob Woodruff Foundation expertly navigates the landscape of 40,000+ military- and veteran-serving organizations to fund best-in-class programs that ensure positive outcomes. The NFL’s investment to BWF will create the grant referral pipeline and also support the Healthy Lifestyles and Creating Community Initiative. The latter will foster physical health and wellness, create healthy habits, and increase social connectedness for veterans, service members, and their families and caregivers.

“Collaboration is at the core of who we are at the Bob Woodruff Foundation; by joining in partnership with the NFL, we continue to affirm our collective commitment to our country’s veterans,” said ANNE MARIE DOUGHERTY, Executive Director, Bob Woodruff Foundation. “Based on BWF’s understanding of the veterans landscape, and the NFL’s tremendous Salute to Service efforts, we see a ripe opportunity through strategic initiatives to impact positively the lives of more veterans, service members and their families than ever before.”

The Bob Woodruff Foundation is currently accepting grant proposals as part of this partnership, and its upcoming fall cycle, through June 11. Grants for this cycle will be announced in October. To learn more, visit BobWoodruffFoundation.org/NFL


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Teens School Peers on Distracted Driving: There’s No “Fine” Time to Text

— Toyota TeenDrive365 Video Challenge Selects Winner from 1,300 Submissions in Nationwide PSA Competition —

Press Release – Silver Spring, Md. (Tuesday, May 22, 2018) To educate their peers on the dangers of distracted driving, Charlotte-Mecklenburg Schools high school seniors Kirklin “Mack” Hopkins (17) and Kellen Stadler (18) send a clear message: A single second can have life-long consequences. Their poignant video, titled “It’s Not Fine,” is the winner of the Toyota TeenDrive365 Video Challenge, a national driver safety public service announcement competition, using the tools of storytelling to get through to young drivers.

More than 1,300 videos were submitted to the competition by students to help inspire safe driving habits and spark a national conversation about staying safe behind the wheel.

“It’s Not Fine delivers a direct and powerful narrative that highlights the dangers of distracted driving and the ability of teens to encourage safe driving behavior,” said Mike Goss, Toyota Social Innovation.

The video opens with Sarah riding in the vehicle as her older sister Ellie texts and drives. Sarah says, “Mom said not to.” Ellie says, “It’s fine. I do it all the time. It’s only for a second.” The video cuts to years later, with Sarah now old enough to drive and behind the wheel. Believing “it’s fine” to text and drive, Sarah follows her sister’s example, with devastating consequences.

“The driver-safety video by Mack and Kellen is professional, resolute and a great example of how teens can influence their peers and others,” said Dr. Tracey Harrill, principal at Providence High School. “We are very proud of their work to communicate that ‘it’s not fine’ to text and drive.”

Toyota’s TeenDrive365 is a comprehensive program to provide educators, parents and teens with critical safe driving materials. The video challenge, now in its seventh year, has received thousands of inspirational submissions that have celebrated teen’s creativity, while elevating the critical goal of protecting teens on the road.

“We are very proud of the powerful video storytelling by Mack and Kellen,” said Dr. Clayton Wilcox, superintendent of Charlotte-Mecklenburg Schools. “It drives home the dangers of texting and driving in a dramatic, effective way. As a national PSA, it could save lives by showing what happens when you text and drive.”

The students were awarded $15,000 and the opportunity to transform their video into a TV-ready PSA. View the video here.

“All of us in CMS are very proud that our students’ work has been nationally recognized,” said Joey Burch, principal at Levine High School. “By showing the tragic consequences of texting and driving, the video impresses the need for safety on everyone.”

Other winners include:

  • Second Place: Porter Christensen, student at Pine View High School in Saint George, Utah will receive $10,000 for developing Stupid Stats.
  • Third Place: Jake Wieners, an Agawam High School student from Agawam, Massachusetts will receive $7,500 for Don’t Blind Yourself.
  • People’s Choice Winner: Michael Sivvianakis, an Old Rochester Regional High School student from Mattapoisett, Massachusetts was voted the People’s Choice winner. Sivvianakis will receive $7,500 – for the People’s Choice and top 10 finalist awards – and a behind-the-scenes trip to a Velocity network taping for Magic Won’t Help You.

The additional six finalists will receive $2,500, and four regional winners from the Northeast, Midwest, South and West regions will receive $1,000. National and Regional Toyota TeenDrive365 Video Challenge finalists can be viewed here.

“TeenDrive365 strikes a chord with teens as role models. Peer-to-peer influence is a powerful tool to engage teens in driver safety conversations,” said Kristin Hirst, vice president of corporate education partnerships, Discovery Education. “We applaud this year’s grand prize winners Mack and Kellen for their use of immersive storytelling, creativity and authenticity to positively influence others and ultimately help save lives.”

Access all TeenDrive365 program resources and view finalist videos at TeenDrive365.com.


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Game Changing Social Impacting Shopping Platform KIINDLY Launches Nonprofits To Benefit With Every Purchase Made

Press Release – May 22, 2018 – SHORT HILLS, NJ – In a world which continues to move from traditional commerce to e-commerce, a new disruptive and game changing platform, KIINDLY, has been launched with hopes of being the first of its kind designed to create dollars for social impact through each and every purchase made. What makes KIINDLY so unique is that it is free to join, there is no charge for payment processing and members can continue to shop at the more than 1,200 top global stores that are part of the KIINDLY network. And to top it off they can either receive a cash rebate or donate that rebate directly to one of more than 800,000-plus nonprofits and 501c3 charities. The result is spreading Kindness by shopping KIINDLY. KIINDLY will level the playing field for fundraising by including local charities to include schools, PTOs and Food Banks and also large, multi-national organizations.

KIINDLY’s launch comes to the marketplace at a crucial time as sustainable fundraising remains a top challenge for nonprofit organizations, regardless of their size, location or mission. Many nonprofits, whether large or small each year spend hours upon hours applying for grants hoping to be the lucky recipient, or plan and host fundraising events and campaigns. KIINDLY will provide sustainable and ethical fundraising to nonprofits at no additional cost to the consumer all while creating tremendous benefit to the nonprofits. KIINDLY’s primary mission is to make it easy and accessible for everyone to turn everyday e-commerce experiences into something more powerful and helpful to others. KIINDLY’s fundraising platform complements existing donor strategies, allowing current donors to easily give more while also reaching new donor dollars.

Three simple steps to make an impact:

  1. SHOP AT STORES YOU LOVE: Shop with KIINDLY at one of more than 1,200 stores. You will be redirected to the stores website and shop as you normally do.
  2. SAVE & EARN: KIINDLY automatically aggregates store coupons and deals that you can use to save on your purchases. On every successful transaction, a portion of your purchase is credited back to your KIINDLY account as cashback.
  3. MAKE AN IMACT: Set your payment preferences and KIINDLY will automatically process payments at no additional cost. You have the option to keep some or all of the cash back, or select a charity (choose from over 800,000+ 501(c)(3) charities) to donate your cash back to. Charity and payment preferences can be changed any time.

KIINDLY was founded by Vijay Koppisetti and Marc Mruz, who combined worked for more than fifty years on Wall Street holding various senior roles at major international banking organizations. The two hope with KIINDLY they can leverage their financial expertise to change the way we support our local, national or global charitable organizations that are truly making an impact, by bringing charitable giving into our daily lives all while requiring no extra expense or time.

For more information please visit www.kiindly.com


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Fashion and Philanthropy Intersect in Nantucket with the Launch of the First Olivela Boutique

Luxury fashion platform to create unique and socially meaningful pop-up destination this summer

Press Release – NANTUCKET, MA – This June the successful luxury and philanthropic fashion platform, Olivela (olivela.com) will bring a unique fashion and socially impactful shopping experience to Nantucket with the grand opening of its first boutique.

Located at 25 Centre Street in the heart of the island’s most visited upscale shopping destination, Olivela will feature its expertly curated assortment of top designer brands. A substantial portion of each sale will directly benefit the education of girls worldwide.

Olivela was founded by serial entrepreneur, Stacey Boyd, who has a long history of success including the creation of Schoola, an online retailer that sells new and gently-worn clothing that supports fundraising for over 35,000 schools across the United States.

“We’re delighted to bring Olivela’s mission of creating an immersive and meaningful shopping experience to life,” said Boyd. “Nantucket’s vibrant business community combined with the stylish and socially conscious residents and visitors, is the perfect setting to launch the retail side of our business and further make a real impact in the lives of girls around the world.”

A unique feature for the elegant boutique will be #TheOlivelaEffect Experience Suite. Here, guests will be able to immerse themselves with the causes and recipients they are supporting as well as capture and share their unique experience. Taking philanthropic retailing to the next level, guests will be surprised by innovative in-store technology providing the opportunity to interact and learn about their favorite designer products while understanding the benefit their purchase is having.

Organizations benefitting from Olivela are CARE, Malala Fund, and Too Young To Wed.

Olivela boutique’s offerings include women’s handbags, shoes, clothing, jewelry, beauty and summer accessories from the world’s top luxury designers. The boutique will also feature weekly designer trunk shows, personal appearances and private events.

Designed by an internationally acclaimed design studio, the Olivela Boutique is set to open June 2018, the first of 15 boutiques to open through 2019.

About Olivela:

Olivela is a luxury fashion platform that offers unique styles from the world’s best designers with a substantial portion of each sale directly benefiting the education of girls worldwide through best-in-class partners CARE, Malala Fund, and Too Young to Wed.


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Real Estate Developer and Philanthropist Stephen M. Ross Donates a Million Dollars to JASA

Celebrating 50 Years of Community Service to NY Seniors

Left to Right: JASA Board of Trustees Chairman Leonard Boxer, JASA Visionary Award Honoree Stephen M. Ross, and JASA Trustee Saul B. Katz. JASA celebrated 50 years of serving New York’s older adults at a sold-out Gala at Hudson Yards. A record 2.7 million dollars was raised at the event, including a surprise announcement of $1 Million gift from the first-ever Visionary Award honoree Stephen M. Ross, Chairman and Founder of Related Companies and former JASA Trustee. The generous donation was made in honor of his mentor Henry Pearce, founder of JASA. The funds will help JASA develop new strategies for meeting the needs of an aging population and support JASA’s many programs that serve more than 43,000 older adults in the New York area.

Press Release – JASA, one of New York’s largest and most trusted non-profit agencies serving the city’s senior population, celebrated a half century of service on Wednesday evening (May 16, 2018) with a special 50th Anniversary Celebration, titled Honoring Our Past, Building the Future. The event took place at the magnificent 9th floor Atrium at 10 Hudson Yards in NYC and was emceed by New York broadcaster and author Len Berman. Over 2.7 million dollars was raised at the event, including the surprise donation of one million dollars by the evening’s esteemed honoree, real estate developer and philanthropist Stephen M. Ross. The generous donation was made in honor of his mentor Henry Pearce, a founder of JASA, and led to the agency’s most successful fundraiser to date. The funds will help JASA develop new strategies for meeting the needs of an aging population and support JASA’s many programs that serve more than 43,000 older adults in the New York area.

Mr. Ross, Chairman and Founder of Related Companies, and a former JASA Trustee, became the first recipient of the JASA Visionary Award, created to honor individuals whose philanthropic works have had a lasting impact on New York and on the future of JASA. Patricia Green and the Green family, and Ruth Perelson, JASA’s longest- serving trustee, received the Legacy Award, which honors a significant, long-term contribution to JASA that has helped to enrich the lives of older adults in New York. About 350 people attended the event including philanthropists, non-profit leaders and government officials.

“JASA’s 50th birthday is indeed cause for celebration,” said JASA Chief Executive Officer Kathryn Haslanger. “The generosity of our donors at this milestone boosts our ability to serve New York’s diverse and growing older population well into the future.”

JASA is a dynamic and compassionate organization serving more than 43,000 older New Yorkers each year. They serve 940,000 million meals, engage over 13,000 seniors in 22 senior centers and provide safe, affordable apartments to 2,400 seniors. They also provide mental health services, educational programs and legal services in more than 10 languages, making the agency an integral part of New York’s safety net for low-income seniors and their families. The annual Gala enables JASA to continue providing their invaluable services and activities to keep this community of seniors engaged, vital and cared for.

JASA’s 50th Anniversary Celebration also raised awareness about the need for programs such as JASA’s elder abuse prevention and intervention services, home-delivered meals, safe and affordable housing, mental health programs, senior centers, and much more.

About JASA:

Founded in 1968, JASA is one of New York’s largest and most trusted agencies serving older adults in the Bronx, Brooklyn, Manhattan, and Queens. JASA enables older adults of all races, religions, and economic backgrounds to live with independence, dignity, and joy.


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Camp Corral Receives $1.25 Million Grant Donation From The BB&T Charitable Fund

Press Release – RALEIGH, N.C. (May 15, 2018) — Camp Corral, a leading nonprofit advocate for military families, recently received a $1.25 million grant from the BB&T Charitable Fund. The donation will allow Camp Corral to preserve their standard of excellence and become one of the best programs for military children in the country.

“We are extremely appreciative of BB&T and their commitment to helping us care for our country’s youngest heroes,” said Leigh Longino, CEO of Camp Corral. “Camp Corral is more than a week of fun away from home. It’s also a chance to connect with kids from similar backgrounds, learn coping skills and build self-confidence.”

Camp Corral, a nonprofit organization that provides a free week of summer camp to the children of wounded, injured, ill or fallen military heroes, was established in 2011 by Golden Corral founder James Maynard and his daughter Easter. Since its founding, the organization has served more than 17,000 military children. For the 2018 camp season, Camp Corral will host 24 camp sessions across 19 states. Camp Corral’s research shows that 87 percent of children who attend camp more than once experience positive, lasting changes in self-confidence, less stress and better academic performance. Many families report that Camp Corral is the only resource currently available where their children can connect with other military children.

“We are proud to be a part of the inspiring work Camp Corral is doing across the country, and ultimately give more of our military children the chance to experience camp,” said Ray McCulloch, BB&T Retirement and Institutional Services Division Manager. “BB&T is thrilled to grow this historic partnership with Camp Corral and Golden Corral. When three born and bred North Carolina organizations come together, you can always expect great things.”

Camp Corral estimates 3,800 youth between the ages of 8 and 15 will attend camp this year. Over 80 percent of Camp Corral campers come from veteran families, where resources are even more limited, and 91 percent of campers have a parent that is wounded, injured, ill or fallen. Camp Corral is headquartered in Raleigh, N.C.

About Camp Corral

Camp Corral, a 501(c)(3) tax-exempt, nonprofit corporation, is a free, one-of-a-kind summer camp for children of wounded, injured, ill and fallen military service members. Since its founding in 2011 by Golden Corral, Camp Corral has grown to 24 camp sessions in 19 states and has served more than 17,000 children. Although any child ages 8 to 15 from a military family is eligible, registration priority is given to children of wounded, disabled or fallen military service members. For more information, visit www.campcorral.org.

About BB&T

BB&T is one of the largest financial services holding companies in the U.S. with $220.7 billion in assets and market capitalization of approximately $40.6 billion as of March 31, 2018. Building on a long tradition of excellence in community banking, BB&T offers a wide range of financial services including retail and commercial banking, investments, insurance, wealth management, asset management, mortgage, corporate banking, capital markets and specialized lending. Based in Winston-Salem, N.C., BB&T operates more than 2,000 financial centers in 15 states and Washington, D.C. A Fortune 500 company, BB&T is consistently recognized for outstanding client service by Greenwich Associates for small business and middle market banking. More information about BB&T and its full line of products and services is available at BBT.com.


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Siemens Foundation and Discovery Education Celebrate ‘Siemens NATIONAL DAY OF STEM’ to Spark Student Interest in Real-World Applications of Science, Technology, Engineering and Math

— #TheSTEMEquation: Parents, Educators, Students and Communities Engage in Day-Long Online Conversation about the Power of STEM to Shape the Future —

— Possibility Grant Sweepstakes Winner to be Announced and Awarded $10,000 to fund School STEM Initiative —

Press Release – Silver Spring, Md. (Tuesday, May 15, 2018) – The Siemens Foundation and Discovery Education are teaming up today to host the annual Siemens National Day of STEM. The day is designed to spark a national conversation about pathways to success for students through STEM and demonstrate how science, technology, engineering and math work together to shape the future.

“The Siemens Foundation is committed to igniting and sustaining curiosity and passion for STEM in tomorrow’s leaders. The National Day of STEM celebrates this commitment with stakeholders across the country,” said David Etzwiler, CEO Siemens Foundation.

The mission of Siemens STEM Day is to provide classroom materials that help K-12 students develop the knowledge, skills and self-confidence they need to succeed in STEM and in the workforce. Available at no cost, the program emphasizes the importance of STEM through 150+ proven, fun and engaging hands-on activities.

To celebrate the Siemens Foundation’s second annual National Day of STEM, educators, students, parents and communities are encouraged to participate in a national online STEM dialogue using #TheSTEMequation. This virtual event will debut new high school activities and career profiles. The STEM Day online event will also include fun gift card prizes and will culminate with the announcement of the grand prize winner of “The Possibility Grant Sweepstakes,” which awards a deserving school $10,000 to fund a student STEM initiative.

“Discovery Education applauds the Siemens Foundation for their work to engage students in solving real-world problems with immersive STEM experiences that propel future success,” said Lori McFarling, senior vice president and chief marketing officer, Discovery Education. “The landscape of STEM careers is rapidly evolving and inspiring today’s learners; ‘Siemens STEM Day’ helps unlock immeasurable possibilities for the workforce of tomorrow.”

Siemens STEM Day conversations leveraging #TheSTEMequation will include:

10:00 AM: The Formulas for Success – The world premiere of two career profiles introducing students to varied career opportunities in engineering and manufacturing at siemensstemday.com.

12:00 PM: The Current Conversation – A national interactive Twitter chat discussing the “State of STEM” including dialogue with Siemens and Discovery Education STEM experts. Join the online conversation at #TheSTEMequation.

2:00 PM: The Prime Resources – The virtual Siemens STEM Day celebration will unveil five brand new standards-aligned activities for grades 9-12, which explore diverse, engaging topics ranging from body systems in space to linear equations to coin batteries. Join the online conversation at #TheSTEMequation.

4:00 PM: The Power of Possibility – To conclude the day-long national Day of STEM celebration the Siemens Foundation and Discovery Education will announce the winner of the #PowerofPossibility Sweepstakes LIVE on Twitter and Facebook using #TheSTEMequation.

“The Siemens Foundation and Discovery Education provide enriching STEM experiences and resources that captivate and inspire my students,” said Patti Grammens, science and coding teacher, Cumming, Georgia. “STEM Day encourages them to learn from first hand experiences in problem solving, experimentation and the scientific method. Through these experiences they become natural solution-seekers who are excited about learning.”

In addition to more than 150 free elementary and middle school activities, the Siemens STEM Day website now offers high school resources designed to support STEM curriculum and instruction with digital content. Interactive student activities can be filtered by grade level, category or career path, and explore topics spanning healthcare, engineering, IT, science, math, technology, energy and manufacturing. Siemens STEM Day also offers a Teacher Support Center that provides educators five-minute prep videos, live demonstrations of activities and downloadable one-sheets for best practice and how-to guides.

To learn more about Siemens STEM Day and download the program’s free resources, visit: siemensstemday.com. For more information about Discovery Education’s digital content and professional development services, visit discoveryeducation.com. Stay connected with Discovery Education on Facebook, Twitter and Instagram @DiscoveryEd.


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Novo Nordisk and Discovery Education Announce “Super Health, Super You” National Community Health Challenge Winners

— Indiana, New York and Mississippi Elementary Schools Awarded $10,000 Each to Improve Physical Activity and Healthy Living in their Communities —

— PS 104Q The Bays Water School Awarded Grand Prize and National Novo Nordisk Recognition Ceremony —

Press Release – Silver Spring, Md. (Wednesday, May 9, 2019)Novo Nordisk, a global health care leader in diabetes care and Discovery Education, the leading provider of digital content and professional development for K-12 classrooms, today announced the 2017 Super Health, Super You Community Health Challenge winners in celebration of thriving, healthy and active school communities across the United States.

The Super Health, Super You Community Health Challenge, designed to help elementary school teachers incorporate healthy lifestyle education into their curricula, inspired elementary school students to develop new ways to help their school’s community healthfully and holistically flourish. Challenge winners were selected by local educators, Discovery Education, and Novo Nordisk across three categories, and have successfully demonstrated fundamental community health concepts in their submissions. Three Super Health, Super You Community Health Challenge schools, in Indiana, New York, and Mississippi, today were awarded $10,000 each to implement forward-looking healthy lifestyle solutions for their communities. The Grand Prize Winner, PS 104Q: The Bays Water School, will also be nationally recognized by Novo Nordisk and Discovery Education during an in-school assembly.

“Teaching kids at a young age the importance of a healthy lifestyle is so closely aligned with our company’s purpose,” said Craig Bleifer, Corporate Vice President, Legal & Corporate Affairs, Novo Nordisk. “Our mission is more than developing medicine, and that’s why we value our partnership with Discovery Education, so that we can drive change in our communities to ultimately defeat diabetes and other serious chronic conditions.”

The 2018 Community Health Challenge Winners are listed below:

  • Grand Prize Winner: Nutrition and Gardens
    PS 104Q The Bays Water School | Far Rockaway, N.Y.
    Grand Prize Concept: Wellness Reading Garden
    Award: $10,000 to develop the Wellness Reading Garden and a national recognition ceremony
    To address food insecurity, community safety, student literacy, and nutrition and health, PS 104Q will use their prize to create a wellness reading garden – complete with fruits and vegetables that students will plant and harvest themselves. Through the school community garden, local youth will learn about plants, the science behind how they grow, and healthy food options. Students will also have a tranquil place to be mindful.
  • Physical Activity Winner
    Burris Laboratory School at Ball State University | Muncie, Ind.
    Winning Concept: Superhero Climbers
    Award: $10,000 to develop a student inspired climbing wall
    Burris Laboratory School students designed a climbing wall –inspired by elements from their favorite superhero video games – to encourage their classmates to stay physically fit. Burris Laboratory School will apply their award to build the wall and promote physical activity twice per week.
  • Title 1 Winner
    Eastside Elementary School | Clinton, Miss.
    Winning Concept: Hey you – YES, YOU! Get up and Get Movin’!
    Award: $10,000 to develop a comprehensive community active lifestyles initiative
    To promote active lifestyles, Eastside Elementary School, will engage students, teachers, and parents in physical activity challenges and healthy eating promotions to model ideal behavior for students. The Hey you – YES, YOU! Get up and Get Movin’! program will partner with a local gym to provide Kids Seminars, encourage teachers to leverage their free periods to engage in at least 30 minutes of exercise, and the initiative will encourage family fitness with Fun Fitness party rewards. Eastside Elementary will also leverage their award by kicking off Eastside Eats – an immersive school webpage meant to host healthy family-friendly recipes that are enjoyable and easy. As well, Eastside Eats will invite high school culinary arts students to present healthy food demonstrations to the school’s students.

“We applaud Novo Nordisk’s leadership in championing the future of community health and congratulate this year’s challenge winners for their innovative ideas,” said Lori McFarling, senior vice president and chief marketing officer. “Super Health, Super You helps educators, student and communities understand the power of making healthy lifestyle choices, and Discovery Education is proud to partner with Novo Nordisk to increase health awareness and engagement.”

The Super Health, Super You program activates schools to think critically about the health and wellness of their student population. Exercises and activities present fundamental community health concepts, and the program’s online hub houses downloadable content about diabetes prevention, fitness, nutrition topics, and latest news regarding the Community Challenge.

Online materials for educators and parents include:

  • Lesson Plans and Activities: Six lesson plans are available for upper elementary school students to highlight community health, including addressing external factors contributing to health, and the relationship between food choices and diabetes.
  • Digital Presentation: A student-facing presentation that walks students and teachers through planning and growing a garden. The presentation is available to classrooms.
  • Family Toolkit: To extend the learnings beyond the classroom, a family toolkit comprised of two community-health based family activities – one family discussion prompt will be available later this year.

For more information about the Super Health, Super You program, visit superhealthsuperyou.com. For more information about Discovery Education’s digital content and professional development services, visit DiscoveryEducation.com. Stay connected with Discovery Education on Facebook, Twitter and Instagram @DiscoveryEd.


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Marvel Studios: Hero Acts Commits More Than $1M To Help Children Impacted By Serious Illness

Funding to support Make-A-Wish® and Starlight Children’s Foundation

Stars of Marvel Studios’ Avengers: Infinity War visit children’s hospitals in New York and Los Angeles

Press Release – BURBANK, Calif. (May 10, 2018) — In celebration of the 10th anniversary of Marvel Studios, Marvel Studios: Hero Acts is donating $1.25 million to provide transformative experiences to strengthen the lives of children impacted by serious illness. The grant will provide $800,000 to Make-A-Wish® to grant life-changing wishes for children with critical illnesses around the world, and $450,000 to Starlight Children’s Foundation to help bring joy and comfort to children in hospitals.

Chris Evans and Tom Holland, stars of Marvel Studios’ blockbuster Avengers: Infinity War, celebrated the announcement with special screenings of the film at New York’s Kravis Children’s Hospital at Mount Sinai and Children’s Hospital Los Angeles.

The grants to both Make-A-Wish and Starlight Children’s Foundation are a part of Disney’s Team of Heroes commitment to reimagine the patient and family experience in and out of children’s hospitals.

Over the past decade, Marvel Studios has been an integral part of The Walt Disney Company’s relationship with Make-A-Wish America and Make-A-Wish International, hosting wish kids on film sets and at events around the world. Nine Make-A-Wish kids attended the April 23rd world premiere of Avengers: Infinity War in Los Angeles. And in December 2017, Marvel Studios and Make-A-Wish joined forces to grant the biggest set-visit wish ever, with 21 kids visiting the Atlanta, Georgia, set of the 2019 untitled Avengers film.

Starlight Children’s Foundation will use the grant to produce more than 26,000 Starlight Gowns – the charity’s revolutionary new colorful and comfortable children’s hospital gowns – featuring artwork inspired by the suits of eight favorite Marvel Super Heroes. Marvel products and a custom Avengers-themed comic will also be added to the Disney hospital care packages that will be delivered to more than 440 children’s hospitals in the U.S. Additionally, earlier this year, Marvel Studios’ talent banded together for a social media challenge and raised $250,000 for Starlight as part of the Marvel Universe Unites campaign.

“We are proud to donate to Make-A-Wish and Starlight Children’s Foundation,” says Kevin Feige, President, Marvel Studios. “It is an honor to make a meaningful contribution to these two organizations that continually strive to enhance the lives of seriously ill children.”

“Wishes are an important part of a child’s medical care. They can have super power-like effects building the physical and emotional strength kids need to fight a critical illness,” says Jon Stettner, president and CEO of Make-A-Wish International.” David Williams, president and CEO of Make-A-Wish America, adds, “Thanks to the support of Marvel Studios, more kids around the world will replace fear with confidence, sadness with joy, and anxiety with hope through the experience of a wish-come-true.”

“Every kid dreams of transforming into their favorite Marvel super hero – and a hospitalized child is no different,” says Chris Helfrich, CEO, Starlight Children’s Foundation. “Thanks to the generous support of Marvel Studios and The Walt Disney Company, tens of thousands of children in hospitals across the country will now have the opportunity to be transformed into Spider-Man, Iron Man, Black Panther and other amazing super heroes with their very own Marvel Super Hero Starlight Gown.”

Strengthening the lives of children with serious illness is a focus area of The Walt Disney Company’s social responsibility efforts. Disney is dedicated to delivering comfort, inspiration and opportunity to children and families around the world. In March, Chairman and CEO Bob Iger announced an innovative plan to dedicate more than $100 million in cash and resources over the next five years.


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